Website Marketing: How to Use Your Website as a Marketing Tool
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Course features
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Category: Marketing
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Course Length: 9 minutes
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Series: Website Marketing
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Video Length: 5 minutes
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Resources: Checklist of WebsiteAudit Prompts
Course overview
In this micro course, learn why a website is one of your most important digital marketing tools. Then break down the essential ingredients and design elements that turn an underutilized website into an integral part of your marketing strategy.
course learning objectives
- Explore marketing with your website
- Identify website essentials
- Define the characteristics of a good website design
Certification included
Downloadable certificate upon completion.
Skills you'll learn in this course
Digital Marketing
Web Design
Digital Transformation
What's included in this online course?
Video
Professional video is included with every course, discussing main topics and recapping key learning points.
Knowledge Checks
Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.
Engaging Material
Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension.
Business Soft Skills
Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.
Additional Resources
A list of additional resources is included with each course, directing students to extra material for further study.
Summary / Checklist
Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.