Sales Fundamentals: What is the Buyer's Journey?
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Course features
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Category: Sales
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Course Length: 7 minutes
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Series: Fundamentals
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Video Length: 4 minutes
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Resources: Stages of Your Buyers' Journey Checklist
Course overview
In this micro course, you’ll learn about the steps of the buyer’s journey and how you can respond to contacts at every step. You’ll also discover strategies for aligning with the buyer’s journey to serve customers better.
Course Learning Objectives
- Define the buyer's journey
- Identify the three stages of the buyer's journey
- Explore why the buyer's journey matters
Certification included
Downloadable certificate upon completion.
Skills you'll learn in this course
Account Development
Sales
Customer Focus
What's included in this online course?
Video
Professional video is included with every course, discussing main topics and recapping key learning points.
Knowledge Checks
Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.
Engaging Material
Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension.
Business Soft Skills
Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.
Additional Resources
A list of additional resources is included with each course, directing students to extra material for further study.
Summary / Checklist
Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.