Customer and Market Research: Identifying Your Target Market
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Course features
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Category: Marketing
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Course Length: 5 minutes
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Series: Customer and Market Research
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Video Length: 2.75 minutes
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Resources: Defining Your Target Market Checklist
Course overview
In this micro course, you’ll learn what a target market is and why it’s critical to identify yours for effective marketing. You’ll then explore tips for defining your target market so that you can get the most bang for your marketing buck.
Course learning objectives
- Define what a target market is
- Define your own target market
Certification included
Downloadable certificate upon completion.
Skills you'll learn in this course
Digital Marketing
Customer Service
Marketing
What's included in this online course?
Video
Professional video is included with every course, discussing main topics and recapping key learning points.
Knowledge Checks
Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.
Engaging Material
Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension.
Business Soft Skills
Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.
Additional Resources
A list of additional resources is included with each course, directing students to extra material for further study.
Summary / Checklist
Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.