Customer and Market Research: Competitive Landscape Analysis Overview
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Course features
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Category: Marketing
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Course Length: 8 minutes
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Series: Customer and Market Research
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Video Length: 3.5 minutes
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Author: Resources: Resources to help you further your customer and market research.
Course overview
In this micro course, you’ll learn how to conduct a competitive landscape analysis to develop a winning marketing strategy—and leave competitors in the dust.
Certification included
- Define competitive landscape analysis
- Conduct a competitive landscape analysis
- Fill out a competitive landscape analysis .
Certification included
Downloadable certificate upon completion.
Skills you'll learn in this course
Digital Marketing
Customer Service
Marketing
What's included in this online course?
Video
Professional video is included with every course, discussing main topics and recapping key learning points.
Knowledge Checks
Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.
Engaging Material
Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension.
Business Soft Skills
Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.
Additional Resources
A list of additional resources is included with each course, directing students to extra material for further study.
Summary / Checklist
Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.