Content Marketing: How to Develop Your Content Strategy
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Course features
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Category: Marketing
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Course Length: 14 minutes
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Series: Content Marketing
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Video Length: 5 minutes
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Resources: Developing Your Content Strategy Checklist
Course overview
In this micro course, you'll outline a step-by-step strategic process that will maximize your content’s impact and provide a roadmap for moving forward.
Course Learning Objectives
- Define content strategy
- Explore why your organization needs a content strategy
- Demonstrate how to create a content strategy
Certification included
Downloadable certificate upon completion.
Skills you'll learn in this course
Digital Marketing
Marketing
Business Writing
What's included in this online course?
Video
Professional video is included with every course, discussing main topics and recapping key learning points.
Knowledge Checks
Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.
Engaging Material
Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension.
Business Soft Skills
Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.
Additional Resources
A list of additional resources is included with each course, directing students to extra material for further study.
Summary / Checklist
Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.