Content Marketing: Getting Started with Business Blogging
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Course features
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Category: Marketing
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Course Length: 7 minutes
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Series: Content Marketing
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Video Length: 3.25 minutes
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Resources: Best Brand Content Traits Checklist
Course overview
In this micro course, you'll learn a business blog should be useful, reliable, relevant, and audience-centered, offering value to the audience first, while supporting the business’s goals.
Course Learning Objectives
- Examine how a blog can support your business goals
- Explore how to build credibility with a blog
Certification included
Downloadable certificate upon completion.
Skills you'll learn in this course
Digital Marketing
Marketing
Business Writing
What's included in this online course?
Video
Professional video is included with every course, discussing main topics and recapping key learning points.
Knowledge Checks
Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.
Engaging Material
Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension.
Business Soft Skills
Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.
Additional Resources
A list of additional resources is included with each course, directing students to extra material for further study.
Summary / Checklist
Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.